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Bonar Paint to date has had no formal strategic planning process.(d) What are the advantag

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Bonar Paint to date has had no formal strategic planning process.

(d) What are the advantages and disadvantages of developing a formal mission statement to guide Bonar Paint’s

future direction after the buyout? (10 marks)

参考答案:

(d) The change in ownership represents a major change in the life of any organisation and the opportunity to convince the variousstakeholders of the strategic direction the firm is going in should not be missed. Mission statements are not something thatca

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